09-06-2024

Unified Retail Experience - Why Omnichannel is no Longer Relevant?


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Rachel Tipograph

Founder & CEO of MikMak

Rachel Tipograph is a trailblazing entrepreneur and thought leader in the digital and eCommerce space.

As the founder and CEO of MikMak, she created a global eCommerce enablement and analytics platform for multichannel brands. Rachel’s journey began when she became eBay’s youngest power user at 13. Later, she joined Gap as the Global Director of Digital and Social Media, where she witnessed market trends and identified pain points in video commerce.

Armed with insights from her Gap experience, Rachel founded MikMak—an innovative platform that empowers multichannel brands in the eCommerce space. MikMak’s success lies in its ability to bridge gaps and provide actionable analytics which gained recognition for its workplace culture and DE&I efforts.

Rachel’s impact extends beyond business; she has been featured in Forbes’ “30 under 30” list and recognized by other prominent media outlets



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Sarah Hofstetter

President of Profitero

Sarah Hofstetter is a visionary leader with a proven track record of driving tremendous growth in multiple disruptive environments over the past 20+ years. She currently serves as President of Profitero and is a member of the Board of Directors of the Campbell Soup Company.

Prior to her role at Profitero, Sarah spent 13 years at award-winning advertising agency 360i, where she served as Chairwoman and CEO. Under her leadership, 360i grew from $5MM to $180MM, adapting to changes in consumer behavior by expanding its capabilities from search engine marketing to social media and full-service digital solutions. Notably, 360i was consistently recognized as one of the top 10 national advertising agencies during her tenure.

Sarah’s commitment to diversity, inclusion, and social impact is evident through initiatives like ‘the den,’ a free digital education program for nonprofit marketers

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